We can help you with a number of different services. We can work on your project in a more holistic or if you have specific issues you need addressed, we can take a more targeted approach.
Are you a Software Company/Technology Startup or a Municipal, Provincial or Federal Government/Vendor selling into government?
If you are a Software Company or a Technology Startup we can help you with…
Product Strategy &
What product you should be building now & going forward, where the product opportunities are and what your product positioning is (i.e. where do you fit into the competitive landscape); What monetization methods are available to you and which combination of those makes sense based on your long term business goals; How you will continually improve your product in the future.
WHOM you will actively target within the market; WHAT your product portfolio will be for target customers; HOW MUCH you charge for your products for different customer segments; HOW you promote your products to target customers; WHERE you promote and sell your products to target customers; WHAT sales methodologies you employ.
We help leaders like you
move from working
IN the business to
working ON the
Marketing Planning &
Developing a Marketing Plan; Executing on your Marketing Plan; baking Marketing right into your product design so that it is a natural function of your product instead of a discrete activity done after the fact.
Social Media Marketing &
Successfully executing a social media marketing plan to build lines of communication with your current and potential customers that increase customer satisfaction; Effective use of gamification theory to increase engagement with your current and potential customers.
Product Education &
The ways by which you educate your users on how to use your product to its maximum capabilities so as to move them from engagement to adoption; How you best communicate with your customers and partners about your product and its abilities.
Product Development &
Executing on your product development plan to design, build, test and launch your product on-time and bug-free as well as continually improve your product.
Project Management from conception to completion and on-time as well as in-budget.
Business Development Strategy
Developing strategic partnerships and collaborations with other players in the market for mutual success; Making sure that you use partnerships to ensure that your internal resources are focused on what makes your business unique and that you’re not “re-inventing the wheel” unnecessarily.
Partnership Execution &
Executing technical integrations with your partners; Partnership relationship management to foster long-term successful partnerships.
Strategic Planning &
Ensure that you are moving your company forward in a directed and focused manner with a long-term vision and a business plan to execute against.
Raising the money to establish or grow your business through a variety of means.
Making sure you maximize your capital/cash flow and control costs.
Planning how you will reap the rewards of your hard work (even if you never intend to actually sell your business to anyone else).
If you are a Municipal, Provincial or Federal Government; or a Vendor selling into government, we can help you with…
Project Design & Planning
Clearly define the aspirational goals of the P3/procurement and then analyze which strategies, methodologies & associated processes will achieve those goals while ensuring best value for money.
Work with your vendors and partners to implement the project plan while also ensuring that the P3 is operating with a spirit of trust and deep partnership between the government and the vendor.
P3 Best Practices
Ensure that your project implements various P3 Best Practices and takes lessons from past P3 projects — both in your jurisdiction and in those of your peers. Make certain that government processes are not limiting the achievement of maximum value for money or the Vendor’s ability to provide the best service to citizens while simultaneously verifying that the Vendor is transparent and accountable.
Prepare clear, concisely written documentation that communicates the appropriate and complete technical information to the target audience. Manage large documentation projects including development timelines, approval processes and archival. Bootstrap the RFP and RFQ writing process by creating initial draft documents thereby saving time and leveraging experience across a multitude of P3 projects.
Procurement Effectiveness Analysis / “Lessons Learned” Study
Conduct a Procurement Effectiveness analysis / “Lessons Learned” study to ensure that all parties have a very clear understanding about what aspects of the project/relationship are working well, what aspects need to be improved and what actions each party will take to improve the project/relationship in the future. Note that these “Lessons Learned” studies are particularly valuable post-procurement and leading up to contract renewal but can also be immensely helpful mid-project and just prior to a milestone event.